As the leading producer of coffee in the Croatian market, Franck is focused on the highest quality of raw materials, which includes taking care of the sustainability of coffee breeding and supporting the growers.
What is the Rainforest Alliance?
The Rainforest Alliance is an international non-profit organization working in more than 60 countries to create a better future for people and nature. The organization at the global level promotes the introduction of sustainable agricultural practices with the aim to drive sustainable transformation at the intersection of business, agriculture, and forests by making responsible business the new normal.
What is Rainforest Alliance certification?
Rainforest Alliance Certification stands for:
Environmental impact: protecting forests and biodiversity, managing the use of fertilizer and pesticides and building climate resilience;
Farmer and community wellbeing: contributing to good conditions and decent wages for farmworkers, facilitating access to water, sanitation and healthcare and prohibiting child labour;
Improved livelihoods: helping farmers and foresters better manage their land, reducing costs, improving crop quality and increasing their yields;
Mission focused: driven by its mission to create a world where people and nature thrive in harmony.
As part of its Corporate Social Responsibility program, Franck relaunched the premium Franck Superiore Espresso products with carefully selected coffee beans from Rainforest Alliance Certified™ farms. This is a confirmation that the coffee selected for Superiore espresso exclusively comes from Rainforest Alliance Certified™ plantations and farms that are required to meet standards for sustainable agriculture that protect wildlands, waterways, wildlife habitat and the rights and well-being of workers, their families and communities
Franck is extremely proud to have launched Franck Superiore Espresso line of products with carefully selected coffee beans that come exclusively from Rainforest Alliance Certified™ plantations and farms.